Every Friday, the Friday Five ranks something in the world of college football -- anything and everything from the logical to the illogical. This week, we rank the five players -- not named Lamar Jackson -- who could still win the Heisman Trophy.

Louisville quarterback Lamar Jackson is a phenomenon right now, and why wouldn't he be? Through the first three games of the season, Jackson has racked up 913 yards passing, 464 yards rushing and 18 total touchdowns. He also led the Cardinals to a 43-point win over Florida State last weekend.

So yeah, he's kind of a big deal right now. In the span of a few weeks, Jackson has gone from being a 100-to-1 shot to win the Heisman to the favorite. If the season were to end right now, he'd win the award, and second place wouldn't even be close.

September Heisman favorites rarely win the award, though. It's human nature. We're always looking for the next big thing, and the early season Heisman favorite is just held to a different standard. The fact is that unless Jackson continues performing at the same incredible level, voters will start to look for reasons not to vote for him.

And that's something you can take advantage of right now.

Jackson's such a huge favorite at the moment, that there are other Heisman candidates offering really good value, so for this week's Friday Five, I'm ranking five other Heisman candidates providing good value using Bovada's current odds.

5. Jabrill Peppers, Michigan (16-to-1): In all honesty, I wouldn't take this bet. But the truth is that as the season goes on, there's a good chance Peppers' odds will improve. You may not be able to get him at a price better than this one. Still, I wouldn't take these odds, but maybe you want to. The reason I wouldn't is just because it's so rare that a defensive player will win the award, even if Peppers fills the same kind or role that Charles Woodson did -- right down to the maize and blue. But the real chances of it happening will never match the odds a sportsbook will give you.

4. Jalen Hurts, Alabama (33-to-1): The fact Hurts is a true freshman hurts (sorry) his chances to win the award, but he's also the quarterback for the Crimson Tide. Alabama is your favorite in the SEC, and there's a very good chance it will be in the College Football Playoff. So when you can get a quarterback from a title contender at 33-to-1 odds, you have to give it some serious thought. I won't put Hurts any higher on this list just because he doesn't have a long enough track record, and his stats aren't quite eye-popping yet.

3. Brad Kaaya, Miami (50-to-1): You might not have been paying attention to Miami yet this season because it hasn't really played in a huge game -- or hell, a large game -- to this point, but the Hurricanes are 3-0 and have looked really solid in the process. Kaaya's been pretty great so far too, throwing for 694 yards and seven touchdowns. The three interceptions are troubling, but Kaaya looks the part of Big Time Quarterback. Now, we're yet to see how the Hurricanes fare against ACC competition, but I wouldn't be surprised if this is a team that can compete in the ACC Coastal, and if they do that, Kaaya will play a major role. While I still consider Kaaya a longshot to win the Heisman, at 50-to-1 odds it's a longshot I'd be willing to take.

Brad Kaaya's odds to win the Heisman are pretty good. USATSI

2. Deshaun Watson, Clemson (8-to-1): Watson spent the entire offseason as the favorite to win the Heisman, and he's no worse of a player now than he was then. His odds, however, have decreased. Depending where you looked over the summer, Watson was 5-to-1, but now he's at 8-to-1. This is due in part to Jackson's incredible start, but mostly due to the fact that Watson hasn't lit the world on fire this year. Watson's completing only 57 percent of his passes and just isn't putting up exciting numbers. But you know what? None of that's going to matter in a few weeks if Watson lights up Louisville. Remember, it's not just great performances that voters love, but great performances in big games. If Watson lights up the Cardinals and restores Clemson as the clear favorite in the ACC, you aren't going to be finding him at 8-to-1 anymore, so now could be a good time to strike.

1. Christian McCaffrey, Stanford (11-to-2): While he isn't averaging 276 all-purpose yards per game like he did last season, McCaffrey still leads the nation by averaging 235 all-purpose yards through Stanford's first two games of the season. And he hasn't done it against cannon fodder opponents from the FCS level or even the Group of Five. He's done it against Kansas State and USC. He's just as good as the player we saw finish second in Heisman voting last year, but this time he's getting more red zone work in the offense, which will lead to more touchdowns, and voters love touchdowns! While 11-to-2 odds may not seem that exciting on their own, the truth is that if I were to bet on anybody winning the Heisman this year that isn't Jackson, I'd bet on McCaffrey, so the odds are good enough for me.