PHOTO: Mike London's recruiting pitch is to the point

The saying goes that brevity is the soul of wit. 

If that's the case, Virginia 's Mike London may be the wittiest head coach in football. Via SBNation, here's the photo of a recruiting letter sent to Cavaliers commit Jeffrey Farrar and tweeted by the California three-star:

Though the tweet's since been deleted, even Farrar had to admit that "this is a new one."

But hey, you can't knock whatever tactics London might decide to employ; despite his team slumping to a 2-10 overall record in 2013 and going winless in the ACC, London has a pair of five-star in-state recruits committed to his 2014 class, one currently ranked seventh in the ACC.

So let's be honest: who's impressed by that? YOU

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