Jordan Adams scored 22 points and Kyle Anderson added 21 to lead UCLA to an 89-76 victory Tuesday night.
"We're driving the ball very hard, and think we're hard to guard in transition," UCLA coach Steve Alford said. "We've got so many weapons. There are so many guys who can make shots. It's not just one guy getting to the line, or one guy making shots."
One player who did make a big shot for the Bruins is very familiar to Alford.
Bryce Alford, the son of the UCLA coach, hit a 3-pointer with 8:04 remaining in the second half, snapping a 65-65 tie and sparking a 7-0 run.
With chants of "over-rated" emanating from the Santa Barbara fans sitting on the east end of Pauley Pavilion, Alford's 3 was followed by a dunk by Tony Parker and two free throws by Norman Powell. The Bruins (8-0) held the Gauchos (3-3) to nine points the rest of the way.
Alan Williams, who scored a school-record 39 points in the Gauchos' previous game against South Dakota State, had 23 points, only six in the first half, which finished tied at 42.
Tony Parker was given the task of guarding Williams but he was on the bench with two fouls after playing for 1:53. Parker, though, was instrumental in holding the Gauchos to 46 percent shooting in the second half after they shot 60 percent in the first.
"I think Tony did a very good job in the second half of discouraging the ball in the post instead of reaching in and picking up that foul," Anderson said. "It's rough. We don't want any of our teammates to go to the bench early because of foul trouble. We needed Tony. He did a much better job in the second half."
With UCLA intent on double-teaming Williams in the first half, Santa Barbara turned to its outside shooting to keep pace.
"They made some shots," Steve Alford said of the Gauchos' first half. "They made some NBA 3s. Bryson had a very special first half."
Michael Bryson, who entered the game averaging 12.2 points, had all of his season-high 15 by halftime, thanks to 3-for-3 shooting from 3-point range. He finished 6 of 10 from the field, 3 of 5 on 3s, and grabbed 10 rebounds.
Kyle Bosworth had nine points in each half and was 5 of 9 from 3-point range.
With Parker handling Williams and the long-range shooters under control, the Gauchos saw their turnovers (17) increase. Missed free throws (7 of 12) also hurt the Gauchos.
"Shooting was not the issue of this game," UC Santa Barbara coach Bob Williams said. "The free throw line and turnovers were the real difference in this game.
"UCLA did a nice job on Bryson and Kyle. The only way we could play with them was by shooting the 3 or giving the ball to Alan inside. We had to do both."
Williams had some close looks inside but couldn't convert.
"Even though we led during certain points of the game, there are no moral victories for this team," Williams said. "I know that in the second half, I have to deliver, and I missed a few cheapies, however I was able to knock down a couple of shots to help."
Alford finished with nine points and the big 3 was his only one of the game.
The Bruins trailed by as many as six points in the first half but relied on the outside shooting of Zach LaVine, who scored five consecutive points to cut Santa Barbara's lead to one point with 3:11 in the first half.
The Bruins finished 27 of 36 from the free throw line, with most of them coming in the closing minutes.