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College Football Insider

MAC applies to trademark #MACtion, commish says

The Mid-American Conference is riding high with hopes of an Orange Bowl appearance if Kent State beats Northern Illinois on Friday night.

The MAC is also taking control of its brand. The league has applied for a trademark of the #MACtion term popularized on Twitter during the league's mid-week football broadcasts.

"Shirts could be on the Web site by the end of the week," Commissioner Jon Steinbrecher told CBSSports.com.

The conference is awaiting word on whether the trademark is granted. Steinbrecher wasn't sure if the trademark included the Twitter hashtag but believes the conference is looking for "all of it."

For more on #MACtion, check colleague Bruce Feldman's story on the league's rise.


Jeremy Fowler is a national college football insider with CBSSports.com. Fowler joined CBS in 2012 after covering the Minnesota Vikings for the St. Paul Pioneer Press for two seasons and covering the Florida Gators for the Orlando Sentinel for two years. Fowler is also a contributor to the CBS Sports Network.
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