Beyonce brings halftime into the present

By Adena Andrews | CBS Sports

At CBS' Super Bowl media day, when it came to a question about picking this year's halftime talent, CBS Corp. president and CEO Leslie Moonves couldn't help but joke about years past.

“I actually wanted Janet Jackson,” Moonves jested, to an audience of chuckling media members. He was referring to 2004 performance when Jackson and Justin Timberlake played a dangerous game of peek-a-boo on national television.

The joke went over well with the audience and it seems everyone is walking with a little more pep in their step nine years removed from the incident (a $550,000 fine by the FCC was later overturned and an FCC appeal rejected).

“The NFL actually procures the talent for the halftime broadcast with our input,” CBS Sports chairman Sean McManus said, “and I think when Beyoncé was mentioned, all of us on the call including Les … when we got the call about Beyoncé all enthusiastically said, ‘Yes, it would be great if you could get her.'"

Great is an understatement. How about freaking awesome. Previous halftime artists like The Who, Bruce Springsteen and Tom Petty were obviously safe choices that my parents loved but they didn't get the party started like B will. Recent artists like Usher and the Black Eye Peas were a step in the right direction but they ain't Beyoncé.

If the stars are aligned and her hubby Jay-Z makes a guest appearance this could be the greatest halftime show ever, making viewers say, “Janet and Justin, who?”

Here's hoping.

 
CBSSports Facebook Google Plus
COMMENTS
Conversation powered by Livefyre

Latest Video

Latest

Most Popular