This is fake, right?
It has to be fake. It has to be, has to be, cannot be real, must be fake.
Man, it sure looks real.
2nd Swing is a used and pre-owned online club retailer -- their only two stores are in Minnesota, from what I can tell -- and they made a pretty terrific video of a guy getting fitted for and testing out some new clubs at one of their stores.
I have to say, their marketing worked. I was on their site for 20 minutes on Monday just trying to figure out how they made the commercial. I didn't buy anything -- but at least I know who they are now. (That's kind of the point of marketing, yes?)
Here's a fun GIF of the incident: