Alias, Ecco, FootJoy and Nike have all taken the wraps off new footwear as we head into the 2007 season.
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Alias Footwear is a relatively new company, based in Santa Cruz, Calif., offering shoes, apparel and accessories. Our testers rated its 2007 lineup of casual, affordably-priced footwear “very satisfactory,” “casual-stylish” and “must consider.”
FootJoy is the category leader in golf shoe sales with an extensive collection to choose from. Its newest offering is a high-tech, microfiber lacing product called ReelFit, featuring an innovative Boa Lacing System.
Ecco, based in Denmark with its U.S. headquarters in Londonderry, N.H., is a major global player in the dress and casual footwear industry that continues to expand its golf category presence in North America.
Nike, quickly growing into a worldwide force with all its products, is upgrading and introducing several footwear models with a fresh generation Traction @ Contact technology called the Nike Power Platform.
For golfers, the choices in style, technology and performance footwear have never been greater.
Here’s a selected look at the latest from Alias, Ecco, FootJoy and Nike.
ALIAS
The newest models in the Alias Footwear lineup are Sedan, Coupe and Slope Nose. All three are casually styled and affordably priced. Suggested retail prices range $68 to $76 per pair.
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| The Alias Slope Nose shoes have a list price of $76 per pair. |
“Comfort to the Tee” is the company slogan.
Common features among Alias shoes are full girth sidewalls acting as a mudguard to aid in dryness and stability; air and nitrogen filled heel chambers for enhanced shock absorption; a wider heel for greater stability; built-in rubber arch support; durable rubber tooth pattern in the sole.
Shoes are available for both men and women.
