Blog Entry

Kobe to debut new shoe vs. Celtics

Posted on: December 12, 2008 12:33 pm

Sports Business Daily has a nice roundup of opinions on Kobe Bryant's new low-cut Nike shoe, which he'll debut against the Cetics in a nationally televised Christmas Day game.

Kobe had a hand in designing the Nike Zoom Kobe IV, telling Nike to create "the lowest, lightest basketball shoe ever." Some are calling it a gamble, although Gilbert Arenas and Steve Nash have long been proponents of low-tops.

"It's always good to come with something that's not caught up in the sea of sameness, something that brings a little bit more change, a little bit more energy to the game," Kobe said. "So from the business side of it, I feel like it can't come at a better time."

Category: NBA

Since: Mar 27, 2008
Posted on: December 12, 2008 2:53 pm

Kobe to debut new shoe vs. Celtics

Merchandising is a great thing isn't it? I just hope that it doesn't take any focus off of Kobe and his game as the defending champion Celtics are playing lights out this season. Lakers have enough distractions.

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