This from Frank Isola of the New York Daily News: The latest piece of the LeBron-to-New York puzzle has the Knicks' parent company, Cablevision, ready to give LeBron James his own channel as part of a free-agent package to lure him to the Knicks in 2010.
It's all grist for the rumor mill at this point, as Isola points out. But such a plan would present an interesting twist in terms of how the value of such a channel would circumvent NBA salary cap rules. On one level, it would be no different than marketing income that teams in large cities can use to lure free agents. On the other hand, it's not fair that a team that also happens to own an entire cable system serving nearly 3 million residents in one of the largest suburban areas in the nation would be able to dangle that asset as extra compensation not governed by the cap.
I live in Queens -- not Long Island, which is Cablevision's stronghold -- so fortunately I won't be subjected to WLBJ-TV if and when it hits the airwaves. If there are any Cablevision customers out there, riddle me this: What's currently on channel 23?