Blog Entry

LeBron's co-author says he's outta here

Posted on: May 11, 2010 3:48 pm

CLEVELAND -- On a cold, dreary day in the town that LeBron built -- I even saw a few snowflakes this morning, if you can believe it -- some dastardly news was unleashed on Cavaliers fans.

Hours before the Cavs were set to face a critical Game 5 against the Celtics, the website published a Q&A with Buzz Bissinger, who has co-authored two books with LeBron James. In response to a question about LeBron's future, Bissinger said his gut feeling is that LeBron will leave the Cavs "whether they win the NBA championship or not." He makes it clear that it's only an educated guess, that he has no inside information, and that LeBron probably hasn't even made his decision yet. At the end of his answer, Bissinger circles back to how difficult the decision will be for LeBron and how important loyalty is to him.

All of it taken together is the most succinct and on-point assessment of the decision James will make July 1, when he will opt out of his contract and become a free agent. Here's the transcript: 

Like everyone else, I have asked LeBron what he is going to do and he has flashed me that exquisite smile. I am not privy to any special information, but my gut tells me he will leave the Cavaliers whether they win the NBA championship or not. He has aspirations beyond basketball. He wants to be a billion dollar athlete. He likes challenges and bright lights. There is nothing like New York and the goal of making the Knicks champions again is an incredible one. So I say he goes to the Knicks, if they get the right supporting cast. And as you know that’s a big “if” when it comes to the Knicks. LeBron would own New York in a way that no athlete has ever owned it, except maybe for Reggie Jackson after game six of the 1977 World Series when he hit three home runs, and as we know the love affair did not last forever. It would be exciting as hell to watch and I think LeBron would luxuriate in it. But as you say he also loves Ohio, so it is going to be a very difficult decision and I don’t think he has come close to making it yet. And remember, the most important value in LeBron’s life is loyalty. Still, I say he goes. But once again, if anybody out there is a betting man, bet against me.

I like a good story angle as much as the next guy, but frankly all of this speculation is getting distracting even to me. The New York Daily News recently ran an op-ed piece begging LeBron to abandon Cleveland for New York -- a pathetic misinterpretation of the city I know and love, a city that doesn't give a rat's ___ if anybody likes it or not. Now, hours before a game that could go a long way toward determining James' future, his co-author's comments are speeding around the web and making Clevelanders even more nervous than they already were.

Hey, at least it stopped snowing. For now.


Since: Jul 27, 2009
Posted on: May 14, 2010 3:12 pm

Pure Dollars and Cents (Sense :) -LeBron in NYC!!

LeBron can make more salary-wise in Cleveland. But endorsement-wise, he has to go to a major market team. This is where his billion dollar marketing dream comes true. 
The only sense is going to Chicago or NY. Since Chi-town is called the second city for a reason, LeBron has to go to the Knicks. It's only a shame the midget couldn't have fixed the lottery like he did for Ewing in '85 - ha ha ha ha - then LeBron would have been the man in NYC all along!!! @#$%$^&%##$%

Since: Jul 7, 2009
Posted on: May 14, 2010 1:40 am

LeBron's co-author says he's outta here

Check this plan out, Kevin Durant will be making top pay after his contract expires in three yrs Lebron should sign with Oklahoma and run Kobe Bryant into retirement lol, Looking at Oklahoma City payroll king James could get his money sign for three yrs work with Kevin and win the title after a year. those two are the perfect combo.  What do u think about that Mac & Cheese?

Since: Dec 26, 2006
Posted on: May 12, 2010 8:55 pm

LeBron's co-author says he's outta here

"The only thing I disagree with is your post on Mauer in Minnesota but that's certainly up for debate and no opinion is guaranteed to be correct.  This is my opinion though..  Joe Mauer didn't take a "home team discount".  "
Okay Redwings... I tried to post articles to support my arguments but this one slipped through the cracks... forgive me, in my defense,  it was 4 am and, well... I was tired.  Here is a quote from Buster Olney:
"If Mauer had become a free agent in the fall, he probably would have been the most coveted free agent since Rodriguez reached free agency after the 2000 season. With the use of total free-agent leverage, Mauer might have commanded a deal for something in the range of $250 million in the fall."
Here's the article:


I don't know about you, but to me, $61 million is a lot of money to leave on the table. 

Since: Jan 6, 2010
Posted on: May 12, 2010 5:47 pm

LeBron's co-author says he's outta here

To the idiot that was raggin on serious?? Anyone that is a raiders fan should have their right to vote taken away cus you are obviously as retarded as that washed up owner you have. i am not from NYC. I could never live in NYC. What can i say, i like smaller communities. That being said , the week i spent in NYC was among the most fun i have had in my 28 years on this planet. And i have been to LA too. LA is no NYC, not even close. I hate the Yankees, but only because they win. My Cubs cant win jack but i love them. The Jets got my boy Shonn Greene so they are ok with me too...when your town has something other than Kobe, talk shit. Until then disappear cus nothing else you got matters.

Now, LBJ will not play for the Cavs next year. Its simple....why would he?? They gave him talent and something didnt work. I dont think he will play for the Knicks because, well its the Knicks. they have become the Okland Raiders of the NBA. NJ could be a nice fit. LBJ playin for Jay-Z. That makes sense. He wants to make money. What better guy to teach him how to?? Miami i like. So what if Wade is there?? Miami has money. they have a GREAT city. And Wade is not the normal money grubbin star. If you called D Wade right now and said hey, you take a little less money we can sign LBJ to play alongside you next year. KNow what he would say...HELL YES, GET IT DONE!!! Even after that they would have enough money to put decent players around them. And if you watch them on the court together in USA basketball games. These guys click on the court. I am tellin ya. the two guys are friends, Shaq is a friend to both. Pat Riley would be there to help guide them. Dont sleep on Miami.

Since: Jan 17, 2007
Posted on: May 12, 2010 4:36 pm

LeBron's co-author says he's outta here

The Knicks would have to get a coach in order to win a championship, LeBron or no LeBron.  The last time they won a championship they had Red Holzman, and the last time they contended they had Pat Riley.  Got to have elite coach to have an elite team.

Since: May 12, 2010
Posted on: May 12, 2010 3:21 pm

LeBron's co-author says he's outta here

i'm not a Cavs fan, but who cares.  I hope he goes to NY where NBA players' careers goes to die.

Since: Aug 18, 2008
Posted on: May 12, 2010 12:34 pm

LeBron's co-author says he's outta here


wtf is wrong with u? come to ny and talk shit...better yet come to brooklyn u faggot. u talk shit about new york cuz our baseball team pays for players? Are u an asshole? seriously there is something wrong with u. Ur a fan of the dodgers raiders and oakland. FUCKING OAKLAND AND UR TALKING SHIT? OAKLAND BUYS WHOEVER AND WHATEVER THEY CAN U HYPOCRATE! AND NOT ONLY DO THEY PAY PAY PAY, BUT THEY PAY FOR GARBAGE. FOR GARBAGE LIKE JEMARCUS RUSSELL, YET UR TALKING ABOUT NY?? NY IS THE BEST CITY IN THE WORLD U MORON. HAVE U EVER EVEN BEEN TO NY? 


Go screw urself guy. talk shit over a computer. ur real tuff. and by the way, for ur no homegrown talent...Jeter, Cano, Rivera, Cervelli, Gardner, and plenty others GUY.

Since: Jul 8, 2007
Posted on: May 12, 2010 12:22 pm

LeBron's co-author says he's outta here


So, how in the world is this news???

Since: Mar 29, 2007
Posted on: May 12, 2010 11:58 am

LeBron's co-author says he's outta here

CptMaster, obviously you don't realize how things work. Players don't get a dime for jersey sales, they don't own those rights, the NBA does. Whether they sell the most jerseys or the fewest, it's no difference to them financially because the league and team hold the merchandising rights. 

Since: Jun 25, 2009
Posted on: May 12, 2010 11:36 am

LeBron's co-author says he's outta here

if he can't bring the Cavs a ring, what makes anyone think he can bring one to NY?!?!? the cavs have a weak roster without him, but the knicks are still worse. and really, they are almost as bad a franchise as there is in sports
You really need to research how many wins Cleveland had before he got there and how bad they were.  They weren't decent since Mark Price was in his prime, quite a while ago and about the same time as Patrick Ewing was in New York.  He made Cleveland a contender and New York because of where they are will attract better free agents then Cleveland did if they get Lebron.

Plus what part of a ring isn't as important as you think it is to Lebron is tough for Cleveland fans to understand?  Sure, he says he wants to win a ring but he also admits to wanting to become a billionaire.   Hummmmm.. billionaire or ring???? I think he would choose billionaire if given the chance.

Please don't give me the money doesn't matter cuz Lebron doesn't need anymore money crap.  He wants to make a billion dollars.. that puts an end to that nonesense.  He's a flashy, smart, charismatic and very marketable guy that isn't going to waste endorsement opportunities that a large market will offer to stay in Cleveland... sorry.

And maybe it won't be New York...  but if not it'll be another big market like Miami or somewhere else.. but it won't be Cleveland....

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