Since negotiations toward a new collective bargaining agreement started moving in the right direction several weeks ago, there has been guarded optimism in the media that a deal would be done by mid-July. Progress has come in fits and starts, but that's the nature of deliberating.
That said, if the lockout continues past July 15, there's a danger that preseason games would be lost, and more than that, the revenue that comes with it.
ESPN's Adam Schefter tweeted Saturday that the financial cost of the first week of preseason games could be roughly $200 million.
To take it a step further, if, say, the lockout drags on to the point that the entire preseason is lost, that means lost revenues in the neighborhood of $800 million. But those losses don't solely fall to the owners; players would be taking a hit, too.
PFT provides the breakdown:
Assuming that the players get a 48-percent share of all revenue under a new CBA, a lost preseason would equate to $384 million in losses for the players, and $416 million in losses for the owners.So there's one more reason for the two sides to come to an agreement in the next 12 days -- $800 million. But if the last month has taught us anything, it's that posturing gives way to actual negotiations when the specter of losing billions of dollars is imminent. If this doesn't motivate the owners and players to figure things out soon, the season is already lost.
The losses begin soon, if/when the NFL is required to scuttle preseason games. And because the players are now focused more on total dollars and less on percentages, the dip in total dollars resulting from lost preseason games necessarily will impact the deal that the parties are discussing.
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