Blog Entry

LeBron's Cleveland snub is bad business

Posted on: August 3, 2010 10:13 am
Posted by Matt Moore

What logic does this make? What possible sense could this be built from? What line of thought would take him down this road?

LeBron James bought ad space in the Akron Journal to thank fans there and send a message that his heart is still there. It was a decent gesture that should have been made weeks ago. The day after "The Decision," actually. But what was missing from the letter is what was most relevant.

The word "Cleveland."

Andrew Sharp of weighs in on why this shouldn't be a big deal. And he's right. It shouldn't be a big deal. It shouldn't be a deal at all. It could have been a non-story, something marginal that takes even a half-pinch of sting off the mountain of anger and resentment from Cleveland towards a player attempting to become the most popular brand in NBA history (and failing miserably, but that's another issue). But it wasn't. And that's the question that needs to be asked.

What possible reason did LeBron James' camp have for not including the Cavs or Cleveland in this letter?

Sharp points out the myriad of reasons for James to slight Cleveland like this. Jerseys burned. Angry letters in Comic Sans. General hatred upon his departure after years of trying to make Cleveland into a winner. And those are all great reasons for someone to spite the city like that.

If that person is fourteen years old.

This is a business. That was the reason behind James' defection to Miami, behind "The Decision," behind all of this. This whole ordeal was meant to be the extension of James as a business entity in the world. And the business move here? The plain-clothed mention of gratitude to the state of Ohio, Cleveland, the Cavs, something that includes those people. Sharp's also right that it wouldn't have made anyone in Cleveland feel any better. But the point is that slighting them makes them feel worse. It makes James seem petty and small. It's not professional. Taking the high road isn't a noble cause, it's a protecting your Q Rating and shoring up your PR image. You don't do it to try and win back friends and make people love you. You win championships to win friends and make people love you. You take the high road to protect your interests and not make another blunder. And that's what James has done.

Maybe he's got a letter for the Plain Dealer and is just waiting to release it. But now if he does, it looks like a reaction to the scorn he's getting for ignoring Cleveland. This is not complex stuff. And it's yet another indication in a long stream of tiki torches that blaze a path to the same conclusion: LeBron James' management team, LRMR, is desperately out of its league and playing at a level it cannot compete at.

It's not that James was wrong for snubbing Cleveland. It's that it was just another bad business decision.


Since: Mar 6, 2010
Posted on: August 3, 2010 6:57 pm

LeBron's Cleveland snub is bad business

If you lived in NE Ohio (which I doubt you have), you would understand the angst better. It's not that LeBastard left, it's how he did it. Quitting in the playoffs. Faking an injury to create a reason to quit. Not telling the organization that he was leaving until his assinine TV show, when we all know he had made up his mind months, if not years before that. People would have been disappointed had he left in a normal fashion, but not the anger (justifiable) that has resulted. And, to answer yor question, the fans have revolted before when a Cleveland team dumped one of its favorite stars. It was in 1993 when Bernie Kosar was cut by Bill Belichick for "diminishing skills". Kosar was a local kid too. As it turns out, a lot more class too. That's the difference evidently between growing up in Boardman, OH and growing up in the ghetto of Akron. You have no idea what you are talking about. Class matters in Cleveland, and when someone who we thought was our own played us the way LeQuit did, we will make our voices known. I don't give a crap about what the rest of America thinks.

Since: Aug 18, 2006
Posted on: August 3, 2010 6:50 pm

LeBron's Cleveland snub is bad business

I'm sorry, but you're an idiot if you choose a rapist who brutalizes a helpless woman over a man who plays a game and makes money in order to pursue the American dream, in this case the NBA Dream.

Since: Feb 5, 2008
Posted on: August 3, 2010 6:49 pm

No longer the king

From henceforth he shall be known as "The Queen" or "Drama" in Lebron "The Drama Queen" James.

Since: May 24, 2007
Posted on: August 3, 2010 5:45 pm

LeBron's Cleveland snub is bad business

Hey folks, don't forget this only came after Big Z had published his own letter in the PD thanking Cleveland & it's fans.
This was clearly LeBron trying to reach out to his base, while also trying to spit on Cleveland even more.
What a jerk.  What a joke.
I hope Big Z gets his ring, but somehow without LeBron...

Since: Feb 25, 2008
Posted on: August 3, 2010 4:45 pm

LeBron's Cleveland snub is bad business

  Lebron James,

  What happened to lighting up Cleveland and turning it into the Vegas of the Midwest?  What happened to the
championships you promised? What about your teammates on the Cavs? Remember it was the Cleveland Cavs not Akron
that made you into a professional (term used loosely) basketball player.  Does all that not mean anything to you?

 You created all the hype and expectations, only to turn your back and walk away from them. This must be crushing
to your psyche as a person, player, and self proclaimed "global icon". There will be remorse for your actions, maybe not
immediately but someday you will realize what you have done and that your actions were childish at best. I don't really mind
that you left, just in the manner in which it all went down.  I respect your decision as a free agent to go play for whatever team 
choose but again, there are better ways to deal with people that have invested alot of time and money in you.

  I have been a fan since your high school days but cannot continue to support someone with your values.  This whole
situation could have been handled so that your image did not take a hit but sometimes our true colors shine through in
the biggest of moments.  Just like yours did in the playoffs and again this offseason-actions are what people remember most.

   Good luck in the future and I hope you are happy with your "Decision"

      , Cavs fan


Since: Jul 22, 2010
Posted on: August 3, 2010 4:11 pm

LeBron's Cleveland snub is bad business

Blown be'ing a Billion dollar athlete?????  Le Bron is 200 Times bigger and 800 times more well know then he was on June 1st.  10 million house's watched the Decision.  That just counts homes not exact amount of people watching.  He's been all over Sports medai and regular media for over a month.  You think Casual fans, moms & girlfriends that only watch games with the men in the house care that he upset Clevaland and there fans???  His image might be hurt with Tony Kornheiser, but not Joe 6pack.

Since: Aug 17, 2009
Posted on: August 3, 2010 3:41 pm

LeBron's Cleveland snub is bad business

I didnt say I liked Kobe as a person, or would ever have him as my spokesperson.  And if any of what allegedly transpired in Colorado is true, then Kobe is definately amongst the lowest of human scum.  Worse than LBJ, granted.  I just think that Kobe is far less controversial at the moment, and that says a lot about what has happened to LeBron.  BTW -  I enjoyed the DBZ reference.  Nice work!

Since: Feb 2, 2008
Posted on: August 3, 2010 3:41 pm

LeBron's Cleveland snub is bad business

At the absolute least, what LeBron has done is blow any choice he had at being - as he stated - a billion dollar athlete. Remember, it's more than Cleveland that now sees him a different light. As the article states, LRMR is out of its league. This is what happens when you put people/friends with no clue what their doing in charge. It also stops any thought of Lebron being in that rareified air of Jordan, Bird, Johnson, or Kobe (I'm not a fan but he's there) no matter how many rings he wins. Right now, the only people in his corner are Heat fans. Unless that changes significantly, he's good/great but not mythical like the others.

Since: Aug 3, 2010
Posted on: August 3, 2010 3:04 pm

LeBron's Cleveland snub is bad business

Cleveland, get over it already.  LeBron didn't owe your city "the rest of his life".  If he had never lived up to the hype and Dan Gilbert decided to trade him (without pre-warning) would the reaction have been the same towards the organization for dumping one of its own?  Heck no.  He made a decision to leave.  So what!

Since: Aug 3, 2010
Posted on: August 3, 2010 2:51 pm

LeBron's Cleveland snub is bad business

What is new? This isn't new!  If you are paying atention you will realize that Mrs. Wade in the last two years has rarely used the word Cleveland.  It has always been Akron, and errr he'd force out a NE Ohio , but not Cleveland. Which is fine! And shouold have ben a sign to us all.  He should thank Akron!  Whether, he thanks Cleveland or not is of no consequence, he is done in Cleveland.  Wouldn 't of mater to us, BUT IT MIGHT OF MEANT SOMETHING TO THE MILLIONS OF HIS EX FANS AROUND THE WORLD.  Many would have said see, he ended it classy.

But he is now a walking pariah.  WHNE HE LEFT, IT IS EXACTLY AS DAN GILBERT SAID, the BAD KARMA has left and it will sorround him and that team for years to come.  Not only have bad thnings happened but even weird things have happened.( Booed at wedding, heckled at NYSE, by greediest people in the world, What happens in Vegas doesn't stay in Vegas for him).  This will continue.

But, noone in Cleveland should be surprised, by Mrs Wade johnny come lately appreciation letter to Akron.  Amare and Z should Maverick the way.  They will rue the day they kicked Cleveland to the curb.  They are already amazed by the response so far. It is only the beginning. Imagine how it will be as we have to endure that Mother ^%$#$ every night on ESPN, imagine as the sportswriters start to falll all over themselvers about how the Heat are so talented.  We will constantly remind people of what kind of human he is. IT WILL NEVER END! EVER!



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