Blog Entry

LeBron says race played a part in backlash

Posted on: September 30, 2010 10:23 am
Edited on: September 30, 2010 1:05 pm
 
Posted by Royce Young

In an appearance on Wednesday night's edition of "Primetime" on CNN , LeBron James replied that he thought race was a factor in the negative response to his decision to leave Cleveland for the Miami Heat .

"I think so, at times," he told CNN correspondent Soledad O'Brien. "It's always, you know, a race factor."

Some are likely rolling their eyes, but in a way, the statistics back it up.

Q Score is a poll that measures popularity and LeBron dropped (or jumped, depending on how you look at it) to No. 6 on the list. But among non-blacks, James' negative Q rating went from 24 percent to 44 after his free-agency announcement. However, among blacks, his negative Q Score slipped just from 14 percent to 15 percent.

That seems like something.

LeBron's adviser and marketing guru Maverick Carter was also part of the interview and he agreed about the role of race in the media backlash. "It definitely played a role in some of the stuff coming out of the media, things that were written for sure," Carter said.

I don't really know how to touch this topic so I'll kind of stay away and let you decide yourself on it. But as to why one color of people reacted differently to LeBron's decision than the other, I don't know. I don't even want to really take a guess as to why.

One thing that does stick out is that James just said race played a factor and then left it at that. He didn't elaborate. He didn't fill us in. He just whipped out that big shiny race card, dropped it on the table and walked away. And as a result, the door was left wide open for people to criticize, speculate and question his use of it. 

As for "The Decision" itself, James said that was his and the people around him's idea. But Carter admitted it wasn't perfect.

"The execution could have been a little better and I take some of the blame for that."

He also said something else I found interesting about LeBron's marketing approach: "It's just about control and not doing it the way it's always been done or not looking the way that it always looks."

Well evidently it's about control. A one-hour special where you control your own message and deliver it exactly how you want? Yep, that's pretty controlling. And that was a big part of the backlash over it.

But it was noted in the report that over $3 million was raised for the Boys and Girls Club of America from "The Decision." That's a good thing that's been largely ignored from that night. That's not going to save LeBron's popularity score, but still, a good thing.
Comments
Billy Terd
Since: Sep 24, 2010
Posted on: September 30, 2010 4:50 pm
This comment has been removed.

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Since: Sep 21, 2006
Posted on: September 30, 2010 4:46 pm
 

LeBron says race played a part in backlash

i can't believe we are still talking about this. sure i was bummed he left. more pissed that he put on a show and led us to believe he'd stay. but i moved on.

and, in fairness, cleveland blasted jim thome when he left because his wanted the be shown the money. then, as time moved on, we forgave him. but he is likebale, not because he is white, but because at  least he didn't break our hearts on a national tv show.

also, when he was the KING of cleveland, color didn't come into play.

btw, what do you expect cleveland to do? he ripped our hearts out. so sure we turned on him a bit. eventually it will blow over. he hasn't even played a game yet.

let's see, the browns suck, the cavs will be rebuilding...how soon before pitchers and catchers report?

6



Since: Dec 3, 2006
Posted on: September 30, 2010 4:46 pm
 

LeBron says race played a part in backlash

He says race always plays a part. YES POS, YOUR RACE. And in front of a bunch of kids. Race plays a part in the crime in most cities and the non-white folks of this country are SICK of it. Shut up with your crying, you're a multi millionair and you're still a bitter black man. I'm ready to shut these thugs up. Blacks will never help each other only whine and cry about what they don't get, even when they're given everything they still play the race card. This is why the divide is getting worse and more and more guns are being bought in the burbs. Bring it own, we're sick of the race card.



Since: Feb 26, 2010
Posted on: September 30, 2010 4:46 pm
 

LeBron says race played a part in backlash

WHAT!  You've got to be kidding, we don't like LeBron because he's black!  80% of the players in the NBA are black, this stooge is looking for attention in all the wrong places.  Next thing he'll be saying is the temperature in Miami is too hot for his game.  Can't wait till he ventures on the road and gets booed out of the arena's.  Looks the 2 other stooges are keeping quiet whenever he speaks, good thing............



Since: Jan 11, 2007
Posted on: September 30, 2010 4:43 pm
 

LeBron says race played a part in backlash

Bloodpee, 
   Where in the wide world of sports did you get that it is majority white in the midwest?  Let's see, Chicago, Detroit, Columbus, Cincinnati, Dayton, Cleveland, Indianapolis, Louisville, St. Louis.  YOU are kidding me right?  This is a joke right?  You need to look at this nation as a whole and except for maybe Atlanta, Charlotte, Washington, DC, Birmingham, New Orleans, you would be hard pressed to find a fan base more black than in the midwest. ANY NBA city for that matter. On the rest of this, Lebron just pissed a lot of fans off with that stupid statement.  He sure regressed as a Human Being by saying that.  I guess no white fans will go pay to see him now.  Right.



Since: Aug 28, 2006
Posted on: September 30, 2010 4:42 pm
 

LeBron says race played a part in backlash




Since: Jan 17, 2008
Posted on: September 30, 2010 4:41 pm
 

LeBron says race played a part in backlash

Heh, I'm white and my perception didn't change one bit either.  This race charge is like so many others.  Crying wolf.  What about when there is a real race issue?  People are going to be tired about BS ones like that and likely not recognize a real issue when it exists. 
Besides, maybe it was more of a race issue for blacks?  How would their perception of the player have changed if he were white?  Do they like him because be is black?  Isn't that a race issue too?



Since: Sep 30, 2010
Posted on: September 30, 2010 4:38 pm
 

LeBron says race played a part in backlash

LOL.....the only race factor we have in "our" generation is people like labron saying that its "race related" when something is 'not' going there way!!! I LOVE BASKETBALL, it my favorite sport (i"m white, but so what...i wouldnt have to say that if it wasnt subject related)... Race related questions wont stop till everyone lets it go! Be the better person Labron and think about it, its because your good and they want you to stay and made cuz your not. DA!!  man...it pisses me of, its basketball. Labron will never be Jordan..Bird..Maigic or Stockting! oh yeah how much you getting paid? right...



Since: Sep 21, 2006
Posted on: September 30, 2010 4:38 pm
 

LeBron says race played a part in backlash

guilty as charged.

when jason capono left, i said nothing.





Since: Feb 13, 2010
Posted on: September 30, 2010 4:36 pm
 

LeBron says race played a part in backlash

If I'm so racist, I'm going to spend my winter dollars at an NHL game. Lower bowl seats for alot less money and its supporting white guys. I was at "the drive". I was at the Jordan over Ehlo shot game. I watched Sipe to a Raider. I watched Byner fumble. Was it Lebrons responsibility to fix all that? NO. It was an opportunity if he wanted it. He didnt have to crap all over good people like he did. Just say, thx for all your support but I believe Miami is a better situation for me at this time. PRETTY SIMPLE EXIT YOU GREEN POS


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