Blog Entry

Report: Rose signs new Adidas deal, $200M-plus

Posted on: February 25, 2012 2:41 pm
Edited on: February 25, 2012 2:53 pm
 
Derrick Rose signed a shoe deal for the GDP of a small country. (Getty Images)
By Matt Moore 

CSN Chicago reported Saturday night and Yahoo confirmed that Derrick Rose has reached a new endorsement deal with Adidas for over $200 million after incentives. Yahoo says the deal is for $185 million over 13 years, with incentives that push it over, while CSN tops it at $260 million over 14

Even on the low end, that's over $14 million per year for 13 years.

Not bad for the Chicago-native.

Rose has become Adidas' signature property along with Dwight Howard. With Rose capitalizing on the MVP season last year, this deal puts him in the next tier of athletes financially. Maybe most surprising about the deal is that Rose's personality isn't infectious. While he manages to come off as humble by saying he deserves MVP consideration even before he won it and saying some un-humble things, he's lacking in charisma and his interviews, to be honest, are like watching road construction. There's some noise, and afterwards you have a result, but mostly it's just a grind.

But Rose is so good (too fast, too strong?) that it doesn't matter. And for a kid that came from his circumstances to now no longer have to worry about money for himself or his future kids or his kids' kids or their kids, that's a pretty great story.

Rose's Adidas line of adiZero is currently on version 2.5.
Comments

Since: Oct 28, 2006
Posted on: February 25, 2012 4:48 pm
 

Report: Rose signs new Adidas deal, $200M-plus

The best thing is that Rose doesn't come across as an egomanical, third person talking, sh#t don't stink douchebag. He, so far, seems to not have let NBA success destroy his decent personality. Good mothering and a strong foundation will do that. Good for him.



Since: Mar 31, 2011
Posted on: February 25, 2012 4:15 pm
 

Report: Rose signs new Adidas deal, $200M-plus

Get that mony D. Rose. Get it all.... $@#K the haters. CHI 4 life



Since: Apr 3, 2010
Posted on: February 25, 2012 4:00 pm
 

Report: Rose signs new Adidas deal, $200M-plus

Wonder how many riots his shoe will cause..idiots!




Since: Sep 2, 2006
Posted on: February 25, 2012 3:28 pm
 

Report: Rose signs new Adidas deal, $200M-plus

"While he manages to come off as humble by saying he deserves MVP consideration even before he won it and saying some un-humble things, he's lacking in charisma and his interviews, to be honest, are like watching road construction."


That needs an edit! Matt, you criticize adidas' new $200 million pitchman for lacking strong interview skills but failed to write clearly. You need to reconstruct that sentence. Are you trying to write the way you speak? Unclear. I suggest you write 'Irony' on your right hand with a magic marker, slap your face repeatedly until your face turns color, take a nap and dream of $200 million dollars. Bulls!





Since: Jan 26, 2011
Posted on: February 25, 2012 3:26 pm
 

Report: Rose signs new Adidas deal, $200M-plus

@senordiaz

That was a good one and made me laugh! I agree with you about not being able to afford a pair.



Since: Sep 14, 2006
Posted on: February 25, 2012 3:24 pm
 

Report: Rose signs new Adidas deal, $200M-plus

I heard Stadia only offered $100.00 for 3 years. 



Since: Jan 7, 2009
Posted on: February 25, 2012 3:22 pm
 

Report: Rose signs new Adidas deal, $200M-plus

It's not about the jersey on your back or the shoes on your feet. If you can play you can play if not your S**t out of luck



Since: Jan 26, 2011
Posted on: February 25, 2012 3:22 pm
 

Report: Rose signs new Adidas deal, $200M-plus

I agree with you that it's a great story and I'm happy for him. I just hope he's smart enough to remember where he came from and the tough times he went through so he doesn't end up back there by going broke! A lot of athletes go broke afer making so much money during their careers because they don't know how to manage their money. 



Since: Oct 8, 2008
Posted on: February 25, 2012 3:15 pm
 

Report: Rose signs new Adidas deal, $200M-plus


Well, that's another shoe that I can't afford.  I'll go barefooted to the park.  Where are my Chuck Taylors. 


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