Blog Entry

Nebraska ends merchandise deal with Martinez

Posted on: January 26, 2011 4:24 pm
 
Posted by Tom Fornelli

Nebraska had a license deal with a merchandising company called Corn Fed Apparel that is owned by Casey Martinez. The same Casey Martinez that happens to be the father of Nebraska quarterback Taylor Martinez. While the agreement between the Martinez's and Nebraska didn't exactly make either side rich, the fact that the school had struck a deal with the father of its starting quarterback did strike some as fishy. Which is why instead of dealing with any possible headaches over nothing, both Nebraska and Martinez decided it was best to just end the relationship.

Here's the release from athletic director Tom Osborne:

“The licensing relationship with Corn Fed began in the summer of 2007 before our football program had initiated any recruiting contact with Taylor and his family, or had any knowledge of Taylor as a prospective student-athlete. Corn Fed is a solid company which has demonstrated success in the apparel business, and has been a licensee not only of Nebraska, but several other schools around the country. There is nothing in the licensing agreement between the two parties that is in any way non-compliant with NCAA rules.

“We have recently learned that while Taylor Martinez has no ownership in Corn Fed Apparel, Inc., he is registered as the owner of the Corn Fed trademark, and also the CornFed.com domain name. Again, this arrangement does not violate any NCAA rules.

“However, because of the attention this agreement has caused, Casey Martinez recently initiated a conversation with Nebraska about ending the licensing relationship. Both parties agreed that it would be prudent to no longer have a licensing relationship between the University of Nebraska and Corn Fed. Both the Martinez family and the University of Nebraska feel this decision is best for all parties, and specifically in helping limit distractions for Taylor and the football program.”

How much money did Nebraska make off of this deal? Well, while we can't be entirely sure of the numbers, according to an article in the Omaha World Herald in December, Nebraska has made a whopping $500 from the deal since it was reached four years ago. So I suppose we can call off the dime-sniffing dogs.
Comments

Since: Feb 17, 2008
Posted on: January 29, 2011 2:13 pm
 

Nebraska ends merchandise deal with Martinez

However, I would argue that on those teams that Nebraska won their titles with in state, walk ons, Florida, and New Jersey kids played a more important role than the pipeline of talent coming from Texas.  Look it up! 

To save you the time I looked it up for you. 

1994 - 5 players from Texas on the full roster.
1995 - 6 players from Texas on the full roster.
1997 - 5 players from Texas on the full roster.
2010 - 23 players from Texas on the full roster (2 starters and our kickoff specialist.)

On the National Championship teams of 94, 95, and 97 their were 1-2 starters with our place kickers being the most notable each season who came from Texas.  Not what I would exactly call a pipeline.  California and Florida have each provided twice the talent, but on those championship teams the majority of the starters were home grown.  



Since: Feb 17, 2008
Posted on: January 29, 2011 1:43 pm
 

Nebraska ends merchandise deal with Martinez

The money from "Corn Fed" was being funneled indirectly through NU's bookstores, retail shops, etc.  Last I checked, NU has one more National Championship than UT.  Of course, these were won on the backs of out-of-state talent.  It will be fun to see how well the Huskers do without a talent pipeline from TX.

We do care about NU leaving the Big 12-2.  Who else have we beaten 90% of the time the past 20 years?  Look it up!

I'll give you that Texas has owned Nebraska the last 14 years.  That being said I would be beside myself if I was a Longhorn fan that during the window of opportunity you had to put a run together you only managed 3 conference championships and 1 national championship.  No team has managed to waste more talent than Texas.  That fact is undebatable if you want to tout all the talent on the roster.  And your right, you still do have one less National Championship than Nebraska.  However, I would argue that on those teams that Nebraska won their titles with in state, walk ons, Florida, and New Jersey kids played a more important role than the pipeline of talent coming from Texas.  Look it up!  And get off your high horse. 



Since: Oct 26, 2010
Posted on: January 27, 2011 4:53 pm
 

Nebraska ends merchandise deal with Martinez

Well I think it's safe to say JB that 'St Osborne' also probably considered it to be a 'gray area' in deciding to pull the NU ties with Corn Fed. 



Since: Jun 10, 2010
Posted on: January 27, 2011 4:32 pm
 

Nebraska ends merchandise deal with Martinez

We finally agree on something!  Tongue out

In many cases, great athletes get a pass through high school and college.  VY allegedly scored a 6 out of 50 on the Wunderlic at the NFL combine.  How the hell is that even possible?

I just get aggravated when passionate bloggers get off topic.  This was supposed to be a forum to discuss Mr. Martinez merchandising deal with NU.  Not a debate about "which school is better" athletically or academically.  Both are great schools!

The facts, from what I've read, are Mr. Martinez was paying NU a 10% royalty for all licensed Huskers gear manufactured & sold by his company - Corn Fed.  In retailing, that is a pittance for gaining the valuable shelf space and exposure at NU's bookstores, retail shops, e-commerce, etc.  Mr. Martinez clearly benefited from this licensing agreement.  Was it against NCAA rules?  No, but it certainly resides in an ethical "gray area". 
I am not saying that UT is not a great school J.B and I agree that you certainly don't have to defend anything to me.  My brother earned his doctorate in Engineering there and he is the smartest guy I know.  I'm just saying that it's college football my friend and let's face it, all the powerhouses are fully willing capable and to get 'student-athletes' through the system when they are exceptional athletes.  UT, Nebraska, and all the other ivory towers of the Big 10 and 12 are no exceptions.





Since: Oct 26, 2010
Posted on: January 27, 2011 3:54 pm
 

Nebraska ends merchandise deal with Martinez

I am not saying that UT is not a great school J.B and I agree that you certainly don't have to defend anything to me.  My brother earned his doctorate in Engineering there and he is the smartest guy I know.  I'm just saying that it's college football my friend and let's face it, all the powerhouses are fully willing capable and to get 'student-athletes' through the system when they are exceptional athletes.  UT, Nebraska, and all the other ivory towers of the Big 10 and 12 are no exceptions.   



Since: Jun 10, 2010
Posted on: January 27, 2011 3:46 pm
 

Nebraska ends merchandise deal with Martinez

You really are a hayseed, "HiRePete".

According to the latest rankings of American universities, UT is ranked 45 overall.  NU is 104.  I don't need to defend our academic record or standards with you based on the crap you write.

You're obviously another pseudo-intellectual who isn't interested in facts.  St. Osborne pushed very hard to continue recruiting partial qualifiers.  That fact is well-documented and irrefutable.

Go back further and SI also had an article about Nebraska's demise in '91 or so.  And spare us with the high acdemic standards of the school that educated Ricky Williams and Vince Young.





Since: Oct 26, 2010
Posted on: January 27, 2011 1:43 pm
 

Nebraska ends merchandise deal with Martinez

Go back further and SI also had an article about Nebraska's demise in '91 or so.  And spare us with the high acdemic standards of the school that educated Ricky Williams and Vince Young.




Since: Jun 10, 2010
Posted on: January 27, 2011 1:25 pm
 

Nebraska ends merchandise deal with Martinez

Usually, but not always - as our 2005 National Championship will attest.  We don't need any luck on signing day, but thanks. 

Man, I must really be Sherlock Holmes or a crack investigative reporter to "troll" for NU material.  BTW, here's some reading material for you Huskers.  SI fearlessly predicted your demise way back in 1996.

http://sportsillustrated.cnn.com/va

ult/article/magazine/MAG1007647/ind

ex.htm

St. Osborne was lamenting the loss of partial qualifiers and how that would negatively impact Big Red's fortunes.  So, why the move to the Big 10+2?  Their academic standards are even more stringent. 

It's all downhill from here...
Yes, it is kind of odd how all of the UT folks who claim they could give a rats arse about Nebraska continue to troll.  Good luck on national signing day because it's usually downhill from there for you guys.




Since: Oct 26, 2010
Posted on: January 27, 2011 12:09 pm
 

Nebraska ends merchandise deal with Martinez

Yes, it is kind of odd how all of the UT folks who claim they could give a rats arse about Nebraska continue to troll.  Good luck on national signing day because it's usually downhill from there for you guys.   



Since: Jun 10, 2010
Posted on: January 27, 2011 10:46 am
 

Nebraska ends merchandise deal with Martinez

Maybe that's true.

I think it's a safe bet that UT will outperform NU in football for the foreseeable future.  Last year's train wreck, the worst team in the Mack Brown Era, handled NU.  How does that feel?

NU is home to a bunch of hypocrites.  The Big XII's unequal revenue distribution was a great deal while you were briefly on top.  But, you bailed for a bigger pay-out from the Big Ten.  It's that simple.  NEWSFLASH - they don't accept "partial qualifiers" either, so it's also a safe bet that the Huskers will have fewer Lawrence Phillips on campus.

Good luck, Spares!

right hence how we got aaron green and jamal turner.......recruiting is based on how well your team is and the guy who is recruiting them, and several other factors but last i check texas doesnt know how to use the great players in texas. or how else would explain only 4 national titles and and only 1 won in the past 20 years....nobody does less with soo much talent then texas enjoy sirr. ps you can also look it up and see how many times texas has been in the top3 in recruiting.



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