Blog Entry

Playing in Baltimore will pay off for Maryland

Posted on: June 24, 2011 12:51 pm
Edited on: June 24, 2011 7:45 pm
 

Posted by Tom Fornelli

Earlier this week Maryland announced that it would be playing two upcoming home games at M&T Bank Stadium in Baltimore. One against West Virginia in 2013, and again against Virginia Tech in 2014. While you'll hear reasons about getting the school more exposure in the city of Baltimore and hopefully picking up an edge in recruiting by playing in an NFL stadium, there's a bigger factor in Maryland's decision. One that the school isn't shying away from, either.

Maryland is going to make money off of these games. More money than if they'd just played the games at Byrd Stadium.

In an email to the Washington Post, Maryland's deputy director of athletics, Randy Eaton, says that the school is set to make about $3.5 million per game in Baltimore. That's compared to the $1.5 million the school normally makes for every game in Byrd Stadium, which means that's an extra $4 million in the school's coffers.

“In addition to all the other benefits of playing this type of game in Baltimore – extending our fan base, recruiting, enhancing the experience for our student-athletes and fans – the additional revenue is vital for the ongoing financial challenges facing Maryland athletics,” Eaton told the Washington Post.

Athletic director Kevin Anderson also told the paper that the school had been working on moving these games to Baltimore for six months, and that the financial benefits were a factor in the decision, and called the added revenue along with greater exposure for the school a "perfect storm."

Considering the decline in season ticket sales at Maryland the last few years -- a factor that played a role in Ralph Friedgen's dismissal -- this is a move that makes sense for the school, and I wouldn't be shocked to see Maryland schedule more games in Baltimore in the future. I know of at least one opponent Randy Edsall might like to play there



Comments

Since: Jun 9, 2009
Posted on: June 26, 2011 12:55 pm
 

Playing in Baltimore will pay off for Maryland

Like most of the ACC, Maryland is clearly more of a basketball school (Clemson excluded).
I would say that FSU and Virginia Tech clearly qualify as football schools also. Miami as well, even though it's much smaller and private.  



Since: Nov 27, 2009
Posted on: June 25, 2011 9:21 am
 

Playing in Baltimore will pay off for Maryland

This is simply about give and take.  WVU and VT will get some more exposure inside the Baltimore area for potential recruits from this game, and in return make UMD some cash by selling out the stadium with its supportive fanbases.



Since: Jan 14, 2010
Posted on: June 24, 2011 2:41 pm
 

Playing in Baltimore will pay off for Maryland

Let's just call it what it is....an opportunity to make more money.   And that's not a bad thing.   Most fans seem to want to play high profile games on campus.  So maybe it helps with some recruiting, but really, "enhancing the experience for fans" is not what is going to happen.  I mean just how many fans want to see a game on campus versus at a sterile professional stadium?  Not many unless you live in the metro Baltimore area. 

I went to Maryland and I agree with the other poster....it's hard enough to get terp students to go to a game when the stadium is outside your window. 



Since: Nov 3, 2006
Posted on: June 24, 2011 1:29 pm
 

Playing in Baltimore will pay off for Maryland

No one in College Park will even notice anyway.  Went there a couple years back on the tail end of a Thurs-Sat two game road trip, and you wouldn't even have known it was game day.  They upset Clemson in a close one, ovcoming ~200 all=purpose yards from CJ Spiller.  There were mostly Clemson fans tailgating in the lots before the (noon) game, and mostly Clemson fans in the bars afterward.  The few Maryland fans I talked to in the bars didn't know or care that there had been a game that day and were not too many in school colors.  Like most of the ACC, Maryland is clearly more of a basketball school (Clemson excluded).


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