The controversal Longhorn Network launches Friday at 6 p.m. central time but before taking the air (to only a handful of minor cable operators) the NCAA wanted to deliver a message to ESPN and Texas about their joint venture before flipping the switch: We're watching you. Very, very closely.
The NCAA is monitoring content on the Longhorn Network and its news coverage of high school sports. With respect to NCAA bylaws as the Association has continued to review the issue, acceptable content is limited to scores, statistics, standings and news video used to report those details.
We will continue to monitor the Longhorn Network to determine if the content is produced within those guidelines.After being denied the chance to televise high school games, network executives later announced they would instead limit programming to highlights of selected games. This, ESPN has argued, is allowable because they are news and don't fall under the broad definition of high school programming. Seems like the NCAA is making sure all parties realize there are some limits to this however.
So for now the NCAA is sitting back in their recliners and watching an All-Access look into Mack Brown's program and the latest news about the Longhorn swim team, keeping an eye out for programming that goes beyond the lines.
Illustration by Tom Fornelli