Maryland AD Kevin Anderson needed a coach to sell tickets, create buzz. Connecticut's Randy Edsall does neither.
Anderson needed an accomplished head coach to get the Terps in consistent ACC contention. Judge for yourself: Anderson just fired a guy (Ralph Friedgen) who was 75-50 and won at least nine games in five of his 10 seasons. He replaced him with a guy who was 74-70 in his last job and won nine games once in his 12 seasons.
Anderson needed to turn around Maryland football. We'll see. Edsall obviously is well respected. His name has come up for just about every opening east of the Rockies. But he is not Mike Leach or Gus Malzahn. For whatever reason, Maryland wasn't able to get either of those sexier names. It most likely cooled on the controversial Leach who was reportedly touring the campus the same day last week as Maryland's bowl game. Malzahn probably poked around the edges but still knows he can get something better in the future.
The biggest difference is age. Friedgen is 63, not old by any means for a head coach. Edsall is 52. Maryland will have to fill seats the old fashioned way, by winning. But even that didn't work this season.
Right now this is on Maryland and Anderson. Better candidates got away.