Blog Entry

TMZ releases video of Crawford dunking on LeBron

Posted on: July 22, 2009 12:17 pm
Edited on: July 22, 2009 4:29 pm

LAS VEGAS -- TMZ has posted a grainy video of Jordan Crawford's now-famous dunk on LeBron James.

Click this link to be underwhelmed.

As I wrote earlier, there was no way the actual dunk would ever match the hype of the dunk, and that seems to be the case. I mean, it looks just about like every other one-guy-dunks-on-another-guy highlight you've ever seen, only difference being you can hardly see it because of the poor quality of the video. And that's why Nike was silly to try to prevent the public from seeing this, because its actions led to freelance photographer Ryan Miller telling me how Nike Senior Director Lynn Merritt confiscated his tape of the dunk, which led to me writing about it , which led to tons of negative headlines nationally and even a skit on "The Tonight Show with Conan O'Brien."

It's been a public relations nightmare for Nike and, to a lesser degree, James.

And never had to be this way.

Had Nike let Miller keep his tape, a few thousand people woud've seen Crawford dunk on James via YouTube. It would've probably been linked on The Big Lead and Deadspin, and that's about it. But because of Nike's mishandling of the situation, a few million people will now see Crawford dunk on James via TMZ, and Nike's image has been considerably bruised in the process, all because of a power-hungry executive who overstepped his boundaries trying to protect somebody who never needed to be protected in the first place.

UPDATE: has a better version up now.
Category: NCAAB

Since: Nov 27, 2006
Posted on: July 22, 2009 12:44 pm

Here comes the tape ...

WTF IS WRONG WITH OUR MEDIA TODAY??????????  why do they keep trying to exploit celebrities in negative ways & i everyone else ALL THE TIME.  oh, i know why, b/c every woman in this country has an orgasim over this type of shite journalism.

he got dunked on.  big deal.  its a camp.  obviously he isn't even going 3/4 speed.  one false move in camp and his career is over.  thats like someone saying an 18yr old beat lance armstrong in a race to the end of the street. 

Since: Dec 19, 2007
Posted on: July 22, 2009 12:42 pm

Here comes the tape ...


If it wasn't for Nike taking the tape and a bunch of reporters with nothing better to do no one would even care about this.  Good for Jordan Craford...bad move by Nike and Lebron.  The NBA isn't going to change now....Lebron is no less of a player now.  He got dunked on. Lebron will dunk on any player in the entire league.  Lets move on and find something interesting to report.

Since: Feb 2, 2008
Posted on: July 22, 2009 12:41 pm

Here comes the tape ...

Who carea? Tons. This will get slightly less hits than the Erin Andrews thing...

Since: Nov 11, 2006
Posted on: July 22, 2009 12:40 pm

Here comes the tape ...

Ditto that!  Does this mean that Lebron James falls from #1 Fantasy draft pick???  NOT!!!

Since: May 18, 2009
Posted on: July 22, 2009 12:35 pm

Here comes the tape ...

Who cares!!!!!!!!!!!!!!!!!!!!!!

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