Blog Entry

TMZ releases video of Crawford dunking on LeBron

Posted on: July 22, 2009 12:17 pm
Edited on: July 22, 2009 4:29 pm

LAS VEGAS -- TMZ has posted a grainy video of Jordan Crawford's now-famous dunk on LeBron James.

Click this link to be underwhelmed.

As I wrote earlier, there was no way the actual dunk would ever match the hype of the dunk, and that seems to be the case. I mean, it looks just about like every other one-guy-dunks-on-another-guy highlight you've ever seen, only difference being you can hardly see it because of the poor quality of the video. And that's why Nike was silly to try to prevent the public from seeing this, because its actions led to freelance photographer Ryan Miller telling me how Nike Senior Director Lynn Merritt confiscated his tape of the dunk, which led to me writing about it , which led to tons of negative headlines nationally and even a skit on "The Tonight Show with Conan O'Brien."

It's been a public relations nightmare for Nike and, to a lesser degree, James.

And never had to be this way.

Had Nike let Miller keep his tape, a few thousand people woud've seen Crawford dunk on James via YouTube. It would've probably been linked on The Big Lead and Deadspin, and that's about it. But because of Nike's mishandling of the situation, a few million people will now see Crawford dunk on James via TMZ, and Nike's image has been considerably bruised in the process, all because of a power-hungry executive who overstepped his boundaries trying to protect somebody who never needed to be protected in the first place.

UPDATE: has a better version up now.
Category: NCAAB

Since: Aug 21, 2006
Posted on: July 22, 2009 2:56 pm

Here comes the tape ...

Actually I care! I wanna see this Cry Baby get posterized.

Since: Aug 23, 2006
Posted on: July 22, 2009 2:42 pm

Here comes the tape ...

Haha....seriously.  I thought it said "drunk tape" and I was kinda excited to see him hammered.  It wouldn't have been a big deal if he didn't make a big deal out of it.  Actually, its not a big deal.

Since: Aug 24, 2006
Posted on: July 22, 2009 2:35 pm

Here comes the tape ...

I really hope that the footage they release is a Rick-Roll

Since: Oct 10, 2006
Posted on: July 22, 2009 2:27 pm

Here comes the tape ...

Got any unreleased Paris Hilton videos?


Since: May 16, 2009
Posted on: July 22, 2009 2:22 pm

Here comes the tape ...

So what. I've seen Larry Bird, Magic Johnson, Michael Jordan, Shaq, etc...get dunked on several times. This was some offseason pick up game or something i think. Why would LBJ be playing at 100% anyway? TMZ is so ridiculous. They're paparazzi, whoever takes what they say seriously should be pimp slapped.

Since: Mar 30, 2009
Posted on: July 22, 2009 2:18 pm

Here comes the tape ...

Happens all the time....EXACTLY!  Going less-than-full-speed....EXACTLY!  Not wanting to risk injury.....EXACTLY!

So, why did Queen Lebrnoica throw her little hissy fit until they got, supposedly, all evidence?  Because she is a little punk-a$$ who thinks the NBA and sports world revolves around her.  Just like when the Magic made her and the Cavs their bitches, and Lebronica threw her little tantrum and stalked away.

What a pu$$y.

Since: Feb 21, 2008
Posted on: July 22, 2009 2:16 pm

Here comes the tape ...

agreed, SuperKDogg.  The point of the media attention isn't because he got dunked on, it's because he confiscated the tapes.  And yes, Lebron had input.  Do you think Nike would make moves regarding Tiger Woods without Tiger agreeing to it?  Same with Lebron.  If Nike reps said "No worries Lebron, we'll confiscate those and no one will know" and Lebron said "Nah, don't worry about it", the tapes wouldn't have been taken. 
Of course, this entire thing could be a well-orchestrated PR move and when people tune in to watch the tape on TMZ, they'll be treated to a nicely edited Nike commercial.

Since: Oct 11, 2006
Posted on: July 22, 2009 1:59 pm

Here comes the tape ...

First, I should know better than to respond to a guy who can't spell that O word you threw out there.

The whole point is that your premises are probably right. Lebron was playing a pickup game and a very good college player jammed on him. Hell, if he stood still under the rim, I'LL GO JAM ON HIM. That part is no big deal.

The whole issue comes up because Nike (reportedly at Lebron's command) took the tapes and Gestapo'ed them. They made an idiotic PR move, presumably to protect Lebron's increasingly fragile ego and they should have a penalty for it. If they took the tape and made a "Who's Next" type of commercial (Crawford was wearing Nikes, as was everybody else at the camp) they could have had something. Now they just have a headache that they created for themselves and it accomplished nothing, since somebody has the tape anyway.

Good for TMZ for getting this tape and exposing the idiocy and crybabiness that was going on. Anybody can get jammed on and even Lebron isn't so special that it can't be shown publicly.

Since: Sep 8, 2006
Posted on: July 22, 2009 1:59 pm

Here comes the tape ...

This is almost as exciting as when someone leaked the footage of Tiger Woods slicing a drive on "Golden Tee".

Since: Jul 25, 2008
Posted on: July 22, 2009 1:58 pm

Here comes the tape ...

how many times will u get to see lebron james gettin dunked on?.................NOT MANY! it will be a good tape. can't wait to see it.

The views expressed in this blog are solely those of the author and do not reflect the views of CBS Sports or