OPENING HIT: Rob Lowe tweeted that Peyton Manning would retire and the entire sports world lost its freaking mind.
This is a story about the power of social media and gullibility with a dash of ego to boot. It’s documented that Lowe is friends with Colts owner Jim Irsay who is a master tweeter and a guy who likes to have fun, too.
This is what I think happened. Lowe pulled the Manning news out of his ass. He tweeted it. Irsay saw his tweet and then decided to play along. So washed up actor s--- stirrer + social media + rumor = gold.
Now, my belief is that Manning just might retire. I’ve long believed that but I don’t think Lowe knows a damn thing. This is the NFL, not St. Elmo’s Fire. Future plans of one of the great passers of all time don’t get leaked to actors. Unless it’s Jim Brown. Or maybe Burt Reynolds.
So here we are. Another historic moment in social media. An 80s star tweets about Manning retiring and we all lose it. Not sure who that speaks more ill of. Lowe……or us.