Red Sox's sellout streak in danger

By Dayn Perry | Baseball Writer
Fenway Park

Perhaps last season's dismal ending, which seemed plucked from the 1919-2003 era in franchise history, and this season's dismal beginning are exacting a price at the Fenway turnstiles.

As the Boston Globe's Peter Schworm reports, the Red Sox's home sellout streak, which, at nine seasons and counting, is the longest in major-league history, is in peril. Schworm writes:
Even as Fenway Park celebrates its centennial season, plenty of seats remain for many games this season, a clear step down from the frenzied demand of a few years ago. On resale sites, reasonably priced seats remain for even Friday's home opener, a perennially tough ticket.
Schworm also notes that gross ticket sales are down roughly 2% from year-ago levels. Yet Red Sox historian Glenn Stout thinks the streak will continue, thanks in large part to mounting enthusiasm over the aforementioned 100th anniversary of Fenway Park, which will be an ongoing celebration this season.

Still, given the Sox's recent troubles, their highest average ticket prices and the economic downturn, it's certainly possible that the streak will die at some point in 2012.

If the Sox would prefer for that not to happen, then perhaps they could revisit their pricing models or, you know, start winning.

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