|Jeremy Lin has trademarked "Linsanity." (Getty Images)|
Anyway, Newsday reports that Jeremy Lin has successfully obtained trademark rights for the phrase "Linsanity."
"Linsanity" belongs to Jeremy Lin. The U.S. Patent and Trademark Office has registered the term for Lin, who in February moved to take control of the catchphrase that encapsulated his meteoric rise from undrafted player to starter.
Lin's filing Feb. 13 came six days after a California man with no ties to the Knicks guard became the first to apply for a Linsanity trademark.
Can't wait to get my "Linsanity" lunchbox. A least Lin will be the one to benefit from it.
The Knicks are currently waiting for the decision from an arbitrator regarding whether the Knicks will retain early Bird rights for Lin as he was acquired off of waivers. The league is expected to win the case, denying the Knicks his Bird rights, putting the team in a tough position to re-sign both Lin and Steve Novak.