Oklahoma City Thunder forward Kevin Durant is not nice. That's the ad campaign that Nike is throwing at us as Durant tries to secure his first NBA title, his first MVP award and his fourth consecutive scoring title.
If they need evidence of him not being nice, the shoe empire needs nothing more than this video of what he did to Toronto Raptors shooting guard DeMar DeRozan. A 6-foot-11 guy using a double crossover against a guard so he can get free, hit the help defender with a hop step and then scoop the ball into the basket.
Kevin Durant is not nice.