• My Scores
  • Golf
  • NFL
  • NCAA FB
  • NCAA BB
  • NBA
  • NHL

Forbes Magazine finds the most loyal fanbase is... Miami?

By Matt Moore | NBA writer

Best fanbase?   (Getty Images)
Best fanbase? (Getty Images)

Forbes Magazine every year puts together the NBA list for what they call the Brand Keys Fan Loyalty Index. It's supposed to measure who the most engaged and loyal fans are at that particular moment. They released their 2013 listings this week ... and, well, this is a bit odd:

Top-5- 2013 2012

1. Miami Heat #6

2. San Antonio Spurs #1

3. New York Knicks #10

4. Boston Celtics #2

5. Oklahoma City Thunder/Brooklyn Nets #5 and #14

Bottom-5 2013 2012

30. Charlotte Bobcats #30

29. Sacramento Kings #29

28. Minnesota Timberwolves #27

27. Washington Wizards #26

26. Cleveland Cavaliers #22

via The Most Loyal Fans in Basketball - Forbes.

Wait, sorry, back up. Miami?

Look, Heat fans get an especially bad rap, considering that they get bagged on for empty or late lower bowl seats when the Lakers and Celtics have the same problem. Big cities with lots of fun things to do and lots of traffic tend to have that issue. But the fact remains. And it's not just the absences. The arena lacks loudness and intensity. I'm not talking OKC-levels. I'm talking a Pearl Jam concert.

And it's not just at the games. There's a pervasive attitude around the fanbase that makes this surprising.

San Antonio might shock you a bit, but that can be attributed to their insane television ratings. Say what you want for their attendance even in Conference finals series over the years, but the Texans are watching the silver and black on the tube.

But of course the common thread is winning. The low teams are suffering through rebuilding, the higher-ranked teams include the top two teams in both conferences, the Nets who just moved into a new building in the borough and Boston. And we all know Boston.

The Nets also kind of show how the study is flawed though. Can a team that has existed in its current form for less than six months really have a top-5 fanbase? Maybe they paid for it. Who knows.

Anyway, little odds, this index.

CBSSports Facebook Google Plus
COMMENTS
Conversation powered by Livefyre

nba Video

November 25, 2014
Doug Gottlieb Show: Rick Barry talks Derrick Rose (3:52)
November 24, 2014
Monday's Daily Lineup Advice
(3:50)
November 24, 2014
Fantasy Trade Targets: Trade now or wait?
(3:32)
November 24, 2014
Rockets shoot for 900
(2:10)

Latest

Most Popular

CBSSports.com Shop

Men's Green Bay Packers Nike Green Reflective Pack Performance Hoodie

Thanksgiving SALE! Save 15% Off $75
Use code THANKS15
Shop Now