VIDEO: Kobe Bryant stars in the new NBA Finals 2013 'BIG' campaign

By Zach Harper | NBA writer

Last week, the NBA released a commercial immortalizing Dirk Nowitzki's iconic one-legged jump shot in their NBA Finals 2013 'BIG' campaign. Airing during Friday night's Indiana-Miami game, we'll get this commercial for a classic Kobe Bryant moment that happened in the 2002 Finals, when he dunked all over New Jersey Nets center Todd MacCulloch.

This was back when Kobe was wearing No. 8, allegedly fueding with Shaquille O'Neal, and pulling off some of the most incredible, acrobatic plays we've ever seen. This was the third straight NBA Finals appearance by the Los Angeles Lakers and would end up being their third straight title win, as they swept the Nets.

NBA, please keep these commercials coming.

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