Jason Collins' signing with the Brooklyn Nets as the fist openly gay professional athlete has been described as "historic" and "groundbreaking." Now you can add "lucrative" to that list. The NBA told media outlets Tuesday that Collins' jersey was the biggest selling jersey between his signing Sunday night and Tuesday. From CBS New York:
Collins' No. 98 jersey rocketed to No. 1 in sales on the league's official website on its first day available for purchase, NBA senior vice president Vicky Picca said Tuesday.
“Jason Collins' return to the league represents a historic moment, and fans continue to show their support by (buying) Jason's jersey,” Picca said, according to CNN.
Reaction has been surprisingly positive in both the media and from players and league personnel, at least publicly. The big question will be whether the Nets retain Collins past his 10-day contract, and what kind of impact that decision will have on future openly gay athletes.
Collins had two rebounds and a steal in his debut Sunday in 11 minutes.