VIDEO: Scarlett Johansson Super Bowl ad for Sodastream rejected

By Will Brinson | NFL Writer

Scarlett got Sodastream banned.
Scarlett got Sodastream banned. (

More SB coverage: XLVIII odds | Expert picks | Super Bowl weather | Latest news

Every year there are ads that don't make the cut for the Super Bowl and 2014 is no different. This year's rejected candidate? Scarlett Johansson.

Well, technically Sodastream, but the ad that got them booted from the broadcast by Fox features the attractive actress.

Scarlett isn't why Sodastream was denied Super Bowl access though. It's the line she throws at the end -- a challenge to Coca-Cola and Pepsi -- that got the ad shut down. At least according to Sodastream's CEO Daniel Birnbaum, who told USA Today that Fox rejected the ad "because they're afraid of Coke and Pepsi."

Unsurprisingly Fox, Coca-Cola and Pepsi declined to comment.

CBSSports Facebook Google Plus
Conversation powered by Livefyre
Sign up to our newsletter and find out who your team could be picking

nfl Video

May 22, 2015
Gottlieb Show: NFL rejects request for Goodell to recuse self from Brady appeal (3:50)
May 22, 2015
Michael Sam signs with Montreal Alouettes
May 22, 2015
'Hard Knocks' finalists: Redskins, Texans and Bills
May 22, 2015
Gottlieb Show: Marcell Dareus suspended


Most Popular Shop

2016 Super Bowl
Super Bowl