Watch: Evil Ben Kingsley in Jaguar's Super Bowl 2014 commercial

By Eric Kay | CBSSports.com Staff

Ben Kingsley is rocking some evil for Jaguar.
Ben Kingsley is rocking some evil for Jaguar. (YouTube)

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Jaguar makes its Super Bowl commercial debut this Sunday and the car with British roots takes a very cinematic British approach to it.

While the car, a Jaguar F-Type coupe (sticker price starting at a robust $100K), is doing things that sports cars typically do in commercials, a bunch of notorious English actors are doing things they typically do as well -- playing evil guys.

Sir Ben Kingsley, Mark Strong, and Tom Hiddleston star in the commercial and each has had his share of bad-guy cinematic moments. You may remember them from such movies as Sexy Beast (Kingsley), Sherlock Holmes (Strong) and Thor (Hiddleston).

So in our continued role of providing you with the ability to tell your Super Bowl-viewing friends, "hey, I've seen this commercial before," go ahead and click on that YouTube video below.

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