The ALS ice bucket challenge has been everywhere over the past month and now it's made its way into touchdown celebrations.
Not only did Martin not get flagged, but his celebration is going to raise some serious money for ALS. Athletes First CEO David Dunn said this week that he'd donate $10,000 to ALS in the name of the first player who took the imaginary ice bucket challenge in the end zone.
Here's a look at Martin's ice bucket challenge.
And just in case you can't tell what he's doing, here's another angle.