19 years ago: O.J. Simpson's Bronco Chase
Nineteen years ago, O.J. Simpson led police on a chase in the famous white Bronco after Simpson was charged with double murder.
Nineteen years ago, on June 17, 1994, O.J. Simpson captivated the American public by leading the LAPD in an hour-long police chase around Los Angeles.
Simpson had been charged with the double-murder of Nicole Brown Simpson and Ronald Goldman, but police gave Simpson the chance to turn himself in.
After failing to meet the LAPD's timeline, the police issued an all-points bulletin. Recognizing he was probably trying to flee after a tip to police from a motorist, law enforcement began tracing his cell phone and eventually tracked him down at 6:45 p.m. Former football player Al Cowlings was driving the white Ford Bronco while he told police that Simpson was in the backseat threatening to kill himself.
A band of police tailed Cowlings and Simpson back to Simpson's home in Brentwood around 8:00 p.m. where Simpson would eventually surrender.
All three major networks abandoned what they were airing to follow the pursuit, including NBC, which cut away from Game 5 of the NBA Finals between the Rockets and Knicks. The big winner of the chase was Domino's Pizza, which reported the chain sold a record number of pizzas during the chase. The loser? Ford, for the worst product placement the car company could probably ever hope for.
After a lengthy trial, Simpson was acquitted of the double-murder charges that prompted this highly-watched chase.
In 2007, Simpson would later find himself in trouble again. He was arrested and later convicted on charges of armed robbery and kidnapping for a Las Vegas hotel-room raid when he and several other men attempted to retrieve memorabilia Simpson claimed had been stolen from him.
Simpson, now 65, is currently serving 9 to 33 years in a Nevada prison but has appealed for a new trial.
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