It probably sounded like a good idea at the time. That is probably the kind of language every social medial manager will utter at some point in their careers and may be uttered in a certain California-based baseball team's office today.
The Los Angeles Dodgers are loaning their home to the NHL for Saturday night's Stadium Series game between the Los Angeles Kings and Anaheim Ducks. So, naturally, they'd like to share the event with their followers.
That's when the Dodgers tweeted this:
UPDATE: The Dodgers deleted the tweet a few hours after posting it.
OK... that might have been worded a bit poorly.
Now, it depends on how you read it, though. Knowing hockey fans, they're reading it like this: “No one in LA cares or has cared about hockey, ever.”
While plenty of other people could see it as, oh, it's kind of funny because no one has ever played outdoor ice hockey in Los Angeles quite like this before.
Either way, a lot of hockey fans were not happy and responded in kind to the Dodgers twitter account.
For me, a hockey fan, I don't really have a problem with it. It's just a harmless quip about the fact that the weather is beautiful and they're going to play hockey under the palm trees. It's hard to imagine a scenario in which the Dodgers would thumb their nose at hockey fans for an event that is good for their organization as well.
Hockey fans, it's OK. Even though this was unfortunately worded, we don't have to freak out every time someone outside our little bubble says something marginally derogatory, especially like this. Breathe. The puck drops soon.