Detroit Lions to open special millennial lounge in Ford Field
The Detroit Lions will open a new lounge tailored to the millennial at Ford Field.
The millennial demographic is quickly taking over the consciousness of America, and the Detroit Lions are doing whatever they can to make sure the group is included in the game day experience.
As part of their announced revamping of the stadium this week, the Lions revealed that they would have a special millennial lounge better tailored to fit the needs of that demographic.
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MLive.com's Kyle Meinke described in a piece exactly what the club will entail:
The 200-seat club five levels above the field on the north side of the stadium, will feature a minimalist aesthetic.
"We design spaces for millennials that are transparent so that people can be in touch with everything going on around them," said Renne. "This is a highly social space where people have many options to move, stand, watch the event on TV, socialize, interact with technology and watch the event live. It's a highly active space with maximum flexibility compared to lounges that target older demographics."
Also according to the piece, the theme of the room will be youthful and centered on Detroit.
The club will feature an open view of the field and bring a youthful atmosphere with lounge-type seating lined along the edge to encourage socializing and movement, according to ROSSETTI.
The center of the club will have a 48-foot-long bar with seating along the side and two chef's tables to offer Detroit-centric food options.
Just because the club claims to be for millennials, don't expect anyone else to be left out at the door. It will be open to everyone to enjoy, but will simply be more millennial in its overall feel and presentation.
Naturally, on Twitter, some folks had fun with the name and the designation.
Oh lord. pic.twitter.com/RveaVOoCFR— Chris Burke (@ChrisBurke_SI) February 17, 2017
@ChrisBurke_SI oh man, everyone will sit and be lazy and snapchat with each other while calling for someone's job on Twitter!— Steve Palazzolo (@PFF_Steve) February 17, 2017
Check back next fall to see how the experiment and renovations work out.
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