A new football season started at Iowa on Saturday, and with it came a new tradition.

The University of Iowa Children's Hospital is located across the street from Kinnick Stadium,and it overlooks the field where the Hawkeyes play. Following the first quarter of Iowa's win over Wyoming on Saturday, the fans inside the stadium made sure to let the kids and families inside the hospital know they were watching them as well.

Thousands of fans turned toward the hospital and waved at the kids watching from the top floor windows.

For years, the Hawkeyes and their fans have raised money for the hospital with their "Touchdowns for Kids" campaign in which fans are encouraged to donate as much as they like for every Iowa touchdown scored during the season.

The Hawkeyes have also welcomed a "kid captain" from the hospital to join the team on the sidelines during home games, so the history between the school's football team and its hospital has been long.