I'm not saying the NBA should reconsider the logo with Jerry West's silhouette and replace it with Dirk Nowitzki's one-legged fadeaway, I'm just saying it's that level of iconic. 

The NBA released a new playoff commercial and the focus of it is Dirk's ridiculous one-legged fadeaway jumper. It's on cakes, it's on clocks, it's on everything. Especially on the minds of Pat Riley, LeBron James and Dwyane Wade. Still.