Anthony Rizzo's star is on the rise. He was part of the Cubs' quartet featured on the cover of Sports Illustrated's MLB season preview edition; he's currently featured in an ubiquitous league-financed commercial alongside Kris Bryant; and, on Wednesday, it was revealed that he now has his own brand of cereal.

Jewel-Osco, a collection of stores located in the Chicago area that are infrequently visited by Eye on Baseball's very own Dayn Perry, has introduced what it calls "Rizzos"—or, seemingly, generic Cheerios with a baseball tie-in:

What's the difference between Rizzos and a half-dozen other cereals available at most stores, you ask? Well, those other cereals don't feature images of Rizzo and his signature, that's what. Oh, and at least some of the proceeds will go toward helping children battling cancer. So if you live in the Chicago area, consider grabbing a box of two of Rizzos -- and who knows, if you're unlucky, you might even run into Mr. Perry.

He deserves to admire his work.
Anthony Rizzo deserves to admire his work. (USATSI)