CBS Tourney Traffic Reaches New Heights

CBS Receives Over Twenty-Three Million Visits

Over A Million Players Participate in Brackets Competitions

Fort Lauderdale, Fla., March 22, 2005 - CBS, a leading Internet sports media organization and division of CBS Sports, today announced that registered over twenty-three million total visits for the first week of the 2005 NCAA Men's Basketball Championship, starting with Selection Sunday and running through the first weekend of games. Daily unique visitors for the first two days of the tournament, March 17 and 18, increased 23% and 24% vs. 2004 figures*, which establishes an all-time high for CBS's coverage of the NCAA Men's Basketball Championship.

CBS's various brackets competitions also displayed robust figures. In total, CBS had over a million players in its 2005 Bracket Manager, 2005 Bracket Challenge and 2005 Round-By-Round Challenge combined. These figures again establish an all-time high for CBS

The news was equally as impressive on the television front as CBS Sports' ratings for its live exclusive coverage of the 2005 NCAA Men's Basketball Championship tied as the best initial four-day tournament average in twelve years (1993).

* - Internal traffic metrics provided by Site Catalyst, Omniture's on-demand web analytics system.

About CBS

CBS is at the leading edge of media companies providing Internet sports content, Fantasy sports and e-commerce. In addition to its flagship service, the company publishes the official Web sites of the NFL, PGA TOUR and NCAA Sports. CBS is a member of the Viacom family and a division of CBS Sports. For more information about CBS and for the latest sports news, scores and expert analysis, please visit More information about Viacom and its businesses is available at For details of the 2005 CBS Bracket Challenge and the 2005 CBS Round-By Round Challenge please see the Official Rules on
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CBS Inc. — Corporate Communications — (954) 489-4000