SportsLine.com, publisher of CBS SportsLine.com, recently obtained the Internet rights to NCAA championships from CBS Sports, which it had received as part of its long-term arrangement with the NCAA. SportsLine.com now produces NCAASports.com, the official Web site for NCAA Championships, where the Yahoo! Platinum SportsPak will be accessible. In addition to Internet rights, that agreement gives CBS Sports the television rights for the Division I Men's Basketball Championship and 65 other championships, as well as radio, corporate marketing, licensing, publishing and special events rights for all 87 NCAA championships. The Web cast will utilize CBS Sports' live coverage of the Division I Men's Basketball Championship.
Along with live game coverage, Yahoo! Platinum SportsPak will include press conferences and a variety of other events surrounding the tournament games. Yahoo! Platinum SportsPak, which also features NASCAR.com programming as well as a variety of entertainment and news programming, is available for $16.95 per month.
"We are thrilled to participate in this groundbreaking coverage of the 2003 NCAA Division I Men's Basketball Championship with strong Internet partners in SportsLine.com and Yahoo!," said Sean McManus, president of CBS Sports.
"Yahoo! Platinum is a great distribution vehicle and will enable us to bring additional value to the NCAA rights package," said Michael Levy, founder and chairman of SportsLine.com, Inc. "This is another important step in the activation of the NCAA rights package we received from CBS. We are looking forward to partnering with Yahoo."
"With Yahoo Platinum our goal is to bring top-quality, brand name content to Yahoo!'s large online audience. The NCAA Division I Men's Basketball Championship is one of the premier events in all of sports, and typifies the type of top-tier events we endeavor to bring to Yahoo! Platinum SportsPak," said Jim Moloshok, senior vice president, media, entertainment, information and finance, Yahoo! Inc.
"We are very excited to provide another outlet for displaced fans to watch their favorite school in action during the championship," said Myles Brand, president of the NCAA. "This is a terrific opportunity to make the tournament available to a broader audience via a top quality Internet service."
All Web casts of the games will be delivered using the breakthrough Fast Streaming technology, and audio and video quality of Microsoft Windows Media 9 Series.
About SportsLine.com, Inc.
SportsLine.com (Nasdaq:SPLN) is at the leading edge of media companies providing Internet sports content, community and e-commerce. As the publisher of CBS SportsLine.com and the official Web sites of the NFL, PGA TOUR and NCAA Sports, the Company serves as one of the most comprehensive sports information sources available, containing an unmatched breadth and depth of multimedia sports news, information, entertainment and merchandise. SportsLine.com also serves as a primary sports content provider for America Online.
| For further information, contact: SportsLine.com Inc. — Corporate Communications — (954) 489-4000
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