So Collison led by example, with an energetic first quarter that helped ignite a rare blowout victory for the SuperSonics on Friday night.
Ray Allen scored 21 points and Collison recorded his fourth double-double in the last five games with 13 points and 16 rebounds in Seattle's 99-72 rout of the undermanned Bucks.
"We're not in any position I think to be unmotivated. Our record isn't good enough," Collison said. "During the course of a game there can be slippage, but tonight we avoided it."
Seattle matched its longest winning streak of the season using a pair of scoring bursts combined with cold shooting by the banged-up Bucks.
Milwaukee dropped to 1-4 without leading scorers Michael Redd and Mo Williams in the lineup, who combine for 45 points per game. Milwaukee was also without starters Charlie Villanueva and Bobby Simmons, leaving the Bucks fielding a lineup that got overwhelmed in the first half and never recovered.
Ruben Patterson led Milwaukee with 16 points.
"Right now we are in a position to scrape and claw for everything," Milwaukee coach Terry Stotts said. "Our team is what we have right now and we have to compete."
Allen played just 28 minutes, scoring 16 points in the first half. Reserve Damien Wilkins added 16, as Seattle's reserves outscored its starters 50-49.
Seattle controlled the first 24 minutes, leading by as many as 26, knocking down open jumpers and scoring at the rim, often unchallenged. Allen scored 10 in the first 7:36 as the Sonics took command closing the first quarter on a 13-5 and opening a 14-point advantage.
The Sonics then sprinted to their biggest lead of the half -- 51-25 -- with 13-3 run in the second quarter. The Bucks went five minutes with just one free-throw, watching numerous shots bounce around the rim, but fail to drop.
Milwaukee's 29 first-half points was its lowest output of the season, but off the franchise record of just 22 points in a half on Feb. 21, 2003 against Seattle. The Bucks shot 29 percent in the first half and 33 for the game.
"We had a little bit of a breather there," Seattle coach Bob Hill said. "Every game we've played this year seems like it's either not close at all or close. I thought that everyone honestly played well.
"The players deserve a win like this because it's been such a tough time so far this year."
Much to Hill's pleasure, the Sonics didn't sit on their halftime lead and let the Bucks gain any measure of confidence at getting back into the game.
Brian Skinner let out an "Oh!" when Wilkins slipped backdoor for a two-handed dunk with five minutes left in the third, pushing the Seattle lead back to 26. A couple of minutes later, the lead reached 30 and Seattle was easily on the way to its biggest victory since a 30-point rout of Sacramento in November 2004.
"We need more nights like this," Wilkins said. "That's easier said than done, but for the most part I thought we did a great job coming out together, moved the ball and everyone got involved."
As if the Bucks needed another injury, Patterson fell hard to the floor early in the third quarter. Patterson was fouled by Mickael Gelabale on a drive into the lane and landed on his arm. He stayed on the ground for a few minutes before walking off and stayed in to make both free throws.
Patterson said afterward his shoulder "went the other way" but said he would be OK.
- Milwaukee's previous season-low for points in a half was 31 in the second half against Toronto on Jan. 10.
- Williams was thinking about making the trip with the Bucks, and possibly playing in the last game of the four-game swing at Sacramento, but decided to stay in Milwaukee and do more rehab on his injured left shoulder.
- Washington Redskins CB Shawn Springs sat at midcourt, but his name was spelled wrong when his picture was shown on the video boards.