The NFL finally allowed players to wear non-standard cleats in Week 13, creating the #MyCauseMyCleats campaign that allowed players to support causes of their choice. Plenty of players took the opportunity to support worthy causes.
Among them: Cowboys quarterback Dak Prescott wore blue cleats that said "MOM" to support colon cancer, the disease to which he lost his mother. Vikings linebacker Eric Kendricks wore black patent leather cleats emblazoned with "#SACKS4KIDS" to support Sheridan Story, which combats child hunger. Steelers running back DeAngelo Williams wore black and pink cleats to support breast cancer awareness. Broncos linebacker Von Miller wore cleats that had custom-printed eye charts to support a charity that gives glasses to needy children. Panthers tight end Greg Olsen wore red, white, and blue cleats to support his HEARTest Yard charity, which donates to the Levine Children's Hospital that cared for his son, who has a rare heart defect.
There were countless more examples across the league.
Then there's Eagles wide receiver Dorial Green-Beckham, who wore these beige, white and black cleats to support the Yeezy Foundation, which doesn't actually exist. (The cleats are a version of the Adidas Yeezy Boost, designed by Kanye West.)
The less said about Green-Beckham's decision to support a fake cause, the better, so let's just leave it at that.