Newton wants YOU -- and Megatron -- to play him in Madden. (YouTube.com)

Currently, Panthers quarterback Cam Newton and Lions receiver Calvin Johnson are in a heated battle for the cover of EA Sports 2013 edition of Madden. (Cam is a slight favorite, -130, over Calvin to win.)

This season of Madden -- or at least the cover choice -- has featured lots of video encouragement from the guys involved in the tournament. And Cam's stepped up his game now, challenging Megatron to a game of Madden and also challenging one other fan to game as well.

No, really, you could end up playing against Cam in Madden. How? Well, watch the video below and/or simply email your full name, phone number and Gamertag to playcam@cam1newton.com.

Newton is not playing games about being on the cover, by the way, calling it a "a big, big deal" to him.

"It is a big, big deal to me," Newton said. "Why is it a big deal to me? Because this is something I do. I play Madden. I've been playing Madden."

See, we're getting deeper and deeper into a generation of players who have grown up playing Madden their entire lives. Cam's desire to land on the cover of Madden shows that. And he's clearly improving his chances by offering up an enticing opportunity for fans.