Report: Nike raises prices on two types of NFL jerseys
Nike raised the prices of two different kinds of jerseys according to a report.
By
Will Brinson
•
1 min read
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NFL jerseys are a big business and they've become even bigger recently, as Nike reportedly raised the prices on two different types of NFL jerseys.
Darren Rovell of ESPN reports Nike upped the sticker price on the "Limited" jersey and the "Elite" jersey beginning on April 1.
The "Game" jersey, which is Nike's most commonly-sold NFL jersey, remains at the current price of $100.
The price of the Limited jersey moved from $135 to $150, while the price of the Elite jersey, which is the closest thing to what the players wear, moved from $250 to $395.
NFL spokesman Brian McCarthy told Rovell that the league didn't make a decision on jersey pricing and that Nike and retailers decide on the prices.
It might not matter to the majority of NFL-jersey consumers: a sports marketing analyst at Sports One Source told Rovell that 75 percent of the jerseys sold by retailers are the Game jerseys.
